Typical performance ranges we see for builder & renovator businesses across Geelong, the Bellarine Peninsula and the Surf Coast.
| Metric | Typical range |
|---|---|
| Cost per lead | $120–$300 |
| Website conversion rate | 1.5–3% |
| Review profile | 4.6★ / 25+ reviews |
Longer sales cycle: a strong portfolio and case studies matter more than ad spend volume.
If your numbers are sitting well below these ranges, that's usually a conversion or messaging problem, not a traffic problem. See our website conversion guide or book a diagnostic call.
Book a free 20-minute diagnostic call. We'll look at your traffic, conversion and pricing dials and tell you straight which one to fix first.